Calypso is First Communications Choice for U.S. Energy Firms

After its first year in business, Calypso Communications has become a premier U.S. provider of public relations, marketing communications, and graphic design services to the resurging domestic energy industry. The industry, responding to critical national issues of consumer electricity supply and demand, has recognized the need for more informative and integrated communications campaigns that illustrate the safety, cost effectiveness, and efficiency of modern power generation technologies.

A half dozen leading power plant developers, operators, and electricity traders have selected Calypso to develop annual reports, grass roots public affairs projects, interactive Web products and services, crisis management and media training, and project economic impact analyses. Currently, the nation’s two fastest growing merchant power developers, as well as two major non-regulated utility subsidiaries, employ the design, public relations, and/or marketing research units of the New Hampshire agency.

Calypso’s founders, Paul Young and Kevin Stickney, combine nearly 25 years of executive experience in managing complex energy and environmental issues in the U.S. resource recovery and alternative fuels industries. Young adds to this expertise a national reputation in politics, grass roots campaign management, and media relations. He served as a senior advisor to three presidential candidates and directed successful national grassroots public relations efforts on behalf of the Bush and Clinton Administration’s public policy positions, including NAFTA and trade policies, and most recently President Bush’s National Energy Plan.

Stickney was a senior executive for a multi-billion dollar energy and environmental technology firm, where he directed national environmental partnerships, trade advertising, crisis media relations, and marketing communications. Together, combining their collective experience and instincts, the partners created Calypso Communicata?, a proprietary method for managing corporate reputation and identity.

Communicata ensures that key messages drive the selection and development of marketing and public relations programs, which in turn connect all of the organization?s internal and external stakeholders with a consistent, brand-enforcing position on strategic company issues. This voice then underpins a complete graphic design and visual identity portfolio. These design standards complete the integration, consistently reinforcing client image and messages.

Young and Stickney also developed Calypso Research, which applies proven metrics to accurately measure the success of these programs, a fundamental step to add information and value for its clients. By executing all of these aspects under one roof, Calypso provides total control over the cost effectiveness and quality of client communications programs.

Research also provides a service for formally analyzing and presenting the detailed economic benefits of industrial projects, such as planned power plants, to host communities, governments, and citizens. Calypso economists and marketing experts collaborate to produce reports that give energy project developers clear and compelling advantages in promoting their facilities to public constituents. About Calypso Communications Calypso Communications provides creative marketing services, strategic public relations, and innovative graphic design. Calypso works with large technology, manufacturing and service corporations, medium-sized growth companies, state and local governments, non-profit organizations, and well-capitalized startup firms.

Calypso’s current clients include domestic and global organizations such as InterGen (a Shell-Bechtel venture), AmberWave Systems, Synagro Technologies, Fisher Scientific International, Edison-Mission Energy, Waste Management, Inc., The University System of New Hampshire, Calpine, AT&T Broadband, Wheelabrator Technologies Inc., Halcyon Technologies, and Cogentrix Energy.

Contact Information
Kevin Stickney
President
Calypso Communications
603-431-0816
kstickney@calypsocom.com