Utilities, Inc.

Calypso Communications Creates Dynamic Website for Major Water Utility.

THINK
Utilities, Inc., the holding company for regulated utilities providing water and waste water services to 300,000 customers in 17 states, required an interactive and customer-friendly website that would raise brand awareness and create an overarching image of an environmentally responsible and compliance driven organization while conveying its commitment to customer service. The company chose Calypso to conceive, design, write, and develop a site that is user-centric and search-engine friendly for a variety of audiences including customers, employees, media, investors, and other stakeholders.
CREATE
The Calypso design and editorial team conducted research and interviews with Utilities, Inc. leadership to develop the website content, functionality, and design. Calypso designed and wrote the new website for the organization’s primary community and governmental readership. The goal: to create a website with a compelling and engaging look and feel that reflects the unique qualities of Utilities Inc. and its products.
DELIVER
Calypso created a dynamic, enticing and professional web presence for Utilities, Inc. that effectively tells the company’s story with a balance of visual appeal and functionality.