New England Fertilizer Company Partners with Calypso Communications for Brand Identity Revitalization

Calypso Communications (www.calypsocom.com), a strategic marketing, corporate communications, and business development consultancy, has been selected to provide comprehensive branding services to New England Fertilizer Company (NEFCO), a leading developer and operator of heat drying and pelletization facilities in the United States.

Calypso will create, design, and implement an integrated brand revitalization campaign for NEFCO as the company significantly expands its strategic business objectives. This campaign includes strategic development and design of a new logo, messaging, website, trade show booth, and collateral materials.

“As we approach two decades of operation, we are confident that the marketing expertise of Calypso Communications will help solidify our brand persona and introduce new areas of focus, thus helping us differentiate ourselves from the competition,” said NEFCO general manager Jim Sullivan.

NEFCO currently operates one of the world’s premier biosolids dewatering, drying, and granulation facilities in Quincy, Massachusetts, and has served Boston and 43 surrounding communities for the past 18 years. NEFCO also operates facilities in North Andover, Massachusetts; Shakopee, Minnesota; and West Palm Beach, Florida and is developing a new facility in Cumberland, Maryland.

“NEFCO is poised to become an industry leader in the next several years,” said Kevin Stickney, founder of Calypso Communications. “We are delighted to be working with such an innovative pioneer in the biosolids industry that is rapidly reshaping the way communities manage and renew their water and wastewater resources. NEFCO adds further depth to Calypso’s comprehensive, focused portfolio of alternative energy and technology clients.”